Concorde

Concorde is a major player in sustainable development in Cambodia, working in partnership with international agencies and local partners. Their mission is to turn development plans into lasting realities, notably through infrastructure and public transport projects.

Context and Challenges

Their need was to create a strong brand identity and a modern website reflecting their unique expertise, combining deep local knowledge with international standards. Used to working with governments, large institutions and NGOs, their message had to be relevant and serious, while adding a touch of modernity to the conventional landscape of sites in their ecosystem.

Creating a site able to meet that need took us 10 weeks of work. 4 weeks were needed for branding and UX/UI design, and 6 weeks for developing the site.

Our Approach

1. Research and Strategy

We carried out an in-depth analysis of the sustainable development sector in Cambodia to understand the specific issues and what the different stakeholders expect. That study allowed us to define a distinctive positioning bringing forward Concorde's dual expertise: their local roots and their international vision of sustainable development.

2. Branding and Visual Identity

We created a modern, professional visual identity embodying Concorde's mission. The new logo and graphic charter reflect their role as a catalyst for sustainable development in Cambodia. We chose a colour palette and a graphic style that evoke both innovation and sustainability, while staying faithful to the company's values.

3. UX/UI Mockups

The Figma mockups were designed with particular attention to presenting Concorde's various projects and initiatives clearly. The site architecture was conceived to showcase their expertise in sustainable development and infrastructure, with intuitive navigation allowing visitors to quickly understand the impact of their work in Cambodia.

4. Web Development and CMS

The site was developed in Webflow, offering a fluid, modern user experience. We focused on performance and accessibility, while integrating features, such as a CMS, allowing Concorde's projects and achievements to be presented dynamically. The site is fully responsive and optimised for every device.

Results

Concorde's new website and visual identity now perfectly reflect their position as a leader in sustainable development in Cambodia. The platform allows them to communicate effectively about their projects and their impact, while strengthening their credibility with international partners. This digital transformation has consolidated their image as an expert combining local expertise with international standards in sustainable development. Since going live, the site generates an average of 7 partnership requests per month, with an average load time of 1.5 seconds.